Home Articles Media Kit And Its Importance To Artiste + (Free Downloadable Template) –...

Media Kit And Its Importance To Artiste + (Free Downloadable Template) – Prince Oluwatosin

ELECTRONIC PRESS KIT AND IT'S IMPORTANCE
Qries

ELECTRONIC PRESS KIT AND IT'S IMPORTANCE

Getting a media feature, gigs and more exposure is as important as making the music itself. However, as an artiste it is important you have a media kit otherwise called EPK (Electronic Press Kit). 

 

Click Here Qries

What is a media kit? 

An Electronic Press Kit (or EPK, media kit) is a document that should showcase what your brand is all about. It should have clear links to your music, website, Testimonials, media features and social media details, acting as a central point for you to introduce your brand and what you’re about.

Your Media Kit is like one big elevator pitch so it’s normal to focus on your band’s strengths. But don’t overdo it with any fake news or assumptions. It must be as real as possible.

If you stay with me till the end of this article, you would be able to build your media kit and also have access to a free customizable media kit I developed for you.

Before you create your media kit, what are the essential details that must be included in your electronic press kit?

  • Biography: 

A summary of you and your music. It should be concise and easy-to-read. Include information such as your band name, where you’re from and any significant achievements you had to date.

If you don’t have much to say, don’t worry: everyone can appreciate new brands mightn’t have a big story so it’s good to keep it short and sweet to start with.

See Also : Dear Artiste, Market Yourself. 

  • Picture:

Investing in a clean and professional picture doesn’t only help build confidence and trust in your brand but also helps the press in publishing good content about you.

You should have a high-resolution picture of your brand, taken from a recent gig or photoshoot by a professional music photographer.
  • Press Features / Testimonials

What does the internet say about you, any press feature in the past?  testimonials and recommendations from people? Include that in your media kit.

  • Events/Gigs

All the major gigs you’ve played in the previous twelve months.

If you’ve got a tour date planned talk about it in this section. If you’re a new artist without any relevant gigs, just include upcoming gigs. Alternatively you could write about your first release or what you’re band are currently up to.

Also to be included in your media kit is your

  • Contact Details
  • Links to your previously released songs
  • Your social media handles

 

In conclusion, it doesn’t matter if you are an emerging artiste or a spotlight artiste, your EPK is as important to your music business as water is to life.

Good news: I have prepared a free downloadable and fully customizable Media kit for you .

Download Now

 

 

Written By: Prince Oluwatosin

Sources: Medium| Ditto Music

Get Latest Gospel Vibes Updates

Join Thousands Of Subscribers Around The Globe

I agree to giving 247 Gospel Vibes access to my email adress

We will never give away, trade or sell your email address. You can unsubscribe at any time.

Click Here Qries

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.