Lecrae, a Grammy Award-winning recording artist, has collaborated with Experian North America, a leading information services company, to present “Protect The Bag,” a six-part web series that teaches viewers how to build a financial legacy.
The video series, produced by Lecrae’s production company, 3 Strand Films, will premiere in the fall of 2021 and will walk viewers through the intricacies of financial health. Lecrae will break down the basics of financial literacy and credit education through short sketches and the assistance of some high-profile special guests to help viewers understand how to balance their financial needs of today with those of tomorrow.
“I am on a mission to spread the word about financial education because I was not educated about money and had no idea about budgeting,” Lecrae explained. “I didn’t know how to consider the cost of things or which debts to pay off first because I didn’t have a strategy.” He believes that by combining his unique vision with Experian’s expertise, the message of financial health and inclusion will be accepted.
Each episode will cover a key point of building a financial legacy starting with understanding money and utilizing checking and savings accounts. Other topics include budgeting, saving, protecting one’s identity, debt, and investing.
This partnership is part of Experian’s United for Financial Health, a global financial recovery initiative that helps educate and empower vulnerable consumers around their finances and minority business owners around financial health. Under this program, Lecrae previously supported the Home Preservation Grant, an Experian partnership with the NAACP to provide mortgage relief to homeowners negatively impacted by COVID-19.
“Credit education isn’t always taught in homes and schools. In fact, a recent Experian survey shows almost one in three (30%) of young adults wish they learned how to build credit or improve their credit scores before entering adulthood,” said Wil Lewis, chief diversity, equity and inclusion officer for Experian. “We’re excited to partner with Lecrae for ’Protect The Bag’ and see this as an innovative way to reach young consumers so they can start their financial health journey on the right foot.”